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CBS Hilariously Throws Stones At ABC’s Glass House
CBS unsuccessfully tried to get a court to block the premiere of ABC’s Big Brother-esque reality show The Glass House. While the premiere of The Glass House was only watched by 4.7 million viewers, that hasn’t stopped CBS from sending out a press release that is one big jab at ABC.
Here is the press release in it’s entirety:
06.20.2012
CBS ANNOUNCES DEVELOPMENT OF “DANCING ON THE STARS,” AN EXCITING AND COMPLETELY ORIGINAL REALITY PROGRAM THAT OWES ITS CONCEPT AND EXECUTION TO NOBODY AT ALL
Los Angeles, June 20, 2012 – Subsequent to recent developments in the creative and legal community, CBS Television today felt it was appropriate to reveal the upcoming launch of an exciting, groundbreaking and completely original new reality program for the CBS Television Network.
The dazzling new show, DANCING ON THE STARS, will be broadcast live from the Hollywood Forever Cemetery, and will feature moderately famous and sort of well-known people you almost recognize competing for big prizes by dancing on the graves of some of Hollywood’s most iconic and well-beloved stars of stage and screen.
The Opportunities for Ms. Brown and the M&M’s Brand
On February 5th 2012, during SuperBowl XLVI, a new M&Ms commercial was shown. In it a new character was introduced: Ms. Brown, who is voiced by former Miss America Vanessa Williams.
So was adding Ms. Brown a good idea?
Before Ms. Brown was introduced, the only female character in the group was the flirtatious Ms. Green. In Ms. Brown’s debut commercial, it was clever that they played with the aspect that she looked “naked” compared to the other M&Ms.